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Infospica Consultancy Services
Infospica Consultancy Services

2301, Third Floor, Yamuna, Phase-III, Technopark, Trivandrum , 695583

http://www.infospica.com

Junior Digital Marketing Executive

Closing Date:21,Mar 2025
Job Published: 21,Feb 2025
Contact Email: jobs@infospica.com

Brief Description

  •  
  • Job Summary:
  • We are seeking a proactive and enthusiastic individual to join our marketing team as a Junior Digital Marketing Specialist. The ideal candidate will assist in implementing digital marketing strategies, managing social media platforms, analyzing campaign performance, and supporting the overall marketing objectives of the company.
  • Key Responsibilities:
  • (1)Content Creation and Management
  • - Assist in creating engaging content for social media, blogs, email campaigns, and other digital platforms.
  • - Schedule and publish posts across various social media channels.
  •  
  • (2)Search Engine Optimization (SEO)
  • - Conduct keyword research to optimize website content and improve search engine rankings.
  • - Monitor and report on website traffic using tools like Google Analytics.
  •  
  • (3)Paid Advertising
  • - Assist in setting up and managing paid ad campaigns on platforms like Google Ads, Facebook, and Instagram.
  • - Monitor campaign performance and provide suggestions for optimization.
  •  
  • (4)Email Marketing
  • - Assist in creating and managing email marketing campaigns.
  • - Track email performance metrics and suggest improvements.
  •  
  • (5)Market Research
  • - Conduct competitor analysis and stay updated on industry trends.
  • - Provide insights and suggestions to enhance the company’s online presence.
  •  
  • (6)Reporting and Analytics
  • - Prepare reports on digital marketing performance metrics.
  • - Analyze data to identify areas for improvement.
  •  

Preferred Skills

  • Qualifications:
  • * Bachelor’s degree in Marketing, Communications, or a related field.
  • * Basic understanding of digital marketing concepts, including SEO, PPC, social media, and email marketing.
  • * Proficiency in tools like Google Analytics, Google Ads, and social media platforms.
  • * Strong written and verbal communication skills.
  • * Creative mindset with a keen eye for detail.
  • * Ability to multitask and meet deadlines.
  • Preferred Skills:
  • * Familiarity with graphic design tools such as Canva, Photoshop, or Illustrator.
  • * Basic knowledge of HTML and WordPress.
  • * Certification in Google Ads or similar platforms is a plus.
  • Location:
  • * Trivandrum (WFO)