DIGITAL MARKETING APPRENTICE AT ELECTRONICS TECHNOLOGY PARKS – KERALA (Technopark)
Electronics Technology Parks – Kerala (Technopark), is hiring through NATS (National Apprenticeship Training Scheme) skilled candidates to the following job role, on contract basis. The role does not guarantee a permanent employment for the candidate.
Job Role: Digital Marketing Apprentice
Period of Apprenticeship: One year
Stipend: Rs 12,000/- per month
Year of passing: 2020 onwards
Mandatory: NATS Registration required
Overview: The Digital Marketing Apprentice would be the key person in charge of executing Technopark’s digital marketing campaigns. He/she is to be involved throughout the campaign ideation, planning, implementation, measurement, and optimisation process. It is therefore essential that he/she has hands-on experience using various digital marketing platforms. The Digital Marketing apprentice should work closely with the internal marketing team of the park and the digital agency to achieve Technopark’s specific objectives set by the Chief Marketing Officer such as increasing digital presence, lead generation and brand engagement.
Roles and Responsibilities
Should also be capable of individually handling the following
The Candidate of our choice would be having,
· Excellent understanding of digital marketing concepts and best practices
· Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM.
· Working knowledge of ad serving tools.
· Understanding of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.).
· Skills and experience in creative content writing and to come up with new ideas that captures customer focus.
· Analytical, critical thinking and data interpretation skills.
· Experience in analysis and presentation of market data using charts and in conducting market research with data analytics software’s.
· Excellent communication (both English and Malayalam) and interpersonal skills.
· Basic design skills.
· Possess a portfolio and a proven track record of successfully executed digital marketing campaigns.
· Is able to proofread and edit for various marketing sources to ensure consistency in branding.
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Educational Qualification: Any Bachelor’s degree/ Diploma in Marketing Communication/ Digital Marketing with a flair in Digital Marketing
Apply to: apprenticeship@technopark.org